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KERATIN PLUS

Keratin plus empower refurbishing shampoo

deep reconstruction
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The Refurbishing shampoo is characterized by a special combination of polypeptides and vegetable oligopeptides derived from legumes and cereals, designed to improve the appearance of the hair shaft. With its energetic regenerating effect, capable of strengthening and disciplining the entire structure, it is the ideal formulation to prevent damage to the hair caused by chemical and thermal stress. It helps the hair resist thermal stress from hairdryers and straighteners by enhancing its ability to retain water after drying. Plus: technological formula with a enveloping texture enriched with camellia oil, keratin associated proteins, legumes and cereals that help restore the functionality of the internal proteins of the hair fiber, giving it health and well-being.
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    What does it contain?
    ACTIVE FUNCTIONAL AND SUSTAINABLE
    The Refurbishing shampoo is characterized by a special combination of polypeptides and vegetable oligopeptides derived from legumes and cereals, studied to improve the appearance of the hair shaft. Camellia oil Legumes and cereals Keratin-Associated Proteins
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    HOW DOES IT WORK
    Its formula merges with the hair surface and acts as a real restructuring shield capable of protecting the fibers and ends even in case of aggressive treatments. It is the ideal formulation to prevent damage to the hair caused by chemical and thermal stress. It helps to enhance the hair's resistance to thermal stress from hair dryers and straighteners, enhancing its ability to retain water after drying.
    Camellia Oil
    Precious oil rich in oleic acid, vitamins A, B, E and antioxidants. Highly recommended for the care of fragile hair, it restructures, illuminates and strengthens the hair structure, thanks to the nourishment provided by the vitamin E contained in tocopherols. Moreover, the massive presence of oleic acid allows damaged hair to regenerate in a healthy and lasting way, making it appear shiny and very soft to the touch.

    Legumes and cereals
    Polypeptides and oligopeptides derived from legumes and cereals capable of mimicking plant keratins, for a restructuring action on the hair shaft.

    Keratin-Associated Proteins (KAP)
    KAPs are proteins located between keratin fibers and represent an important advancement in regeneration treatments. The KAPs added to the hair through the cosmetic treatment of Refurbishing shampoo help to restore the functionality of the proteins inside the hair fiber, giving it health and wellness, providing extra protection to the hair keratin, improving, in particular, the stability of its disulfide bonds.
    The Refurbishing shampoo is characterized by a special combination of polypeptides and vegetable oligopeptides derived from legumes and cereals, studied to improve the appearance of the hair shaft. With its energetic regenerating effect, capable of strengthening and disciplining the entire structure, it is the ideal formulation to prevent damage to the hair caused by chemical and thermal stress. It helps the hair resist thermal stress from hair dryers and straighteners by enhancing its ability to retain water after drying. Plus: technological formula with a rich texture enriched with camellia oil, keratin associated proteins, legumes, and cereals that help restore the functionality of the internal proteins in the hair fiber, giving it health and well-being.

    Apply evenly on wet hair and massage, rinse, repeat. 

     

    Keratin Plus Empower shampoo works in synergy with Keratin Plus Empower mask and leave in creating the perfect affinity between the effectiveness of the formula and your hair.


    1.Cleanse with the Refurbishing shampoo

     

    2.Act deeply penetrating the keratin barrier thanks to the molecular action of the Refurbishing mask

     

    3.Discipline and protect with the curly or smooth effect Leave In, depending on your desire

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